{"id":6056,"date":"2025-03-30T06:53:10","date_gmt":"2025-03-30T05:53:10","guid":{"rendered":"https:\/\/newecocare.com\/?p=6056"},"modified":"2025-03-28T07:19:51","modified_gmt":"2025-03-28T07:19:51","slug":"rapport-2024-sur-les-geants-de-la-grande-distribution-quelles-consequences-pour-les-fournisseurs-de-couches","status":"publish","type":"post","link":"https:\/\/newecocare.com\/fr\/2024-consumer-giants-report-what-it-means-for-diaper-suppliers\/","title":{"rendered":"Rapport 2024 sur les g\u00e9ants de la grande consommation : quelles implications pour les fournisseurs de couches ?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6056\" class=\"elementor elementor-6056\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-869331d e-con-full e-flex e-con e-parent\" data-id=\"869331d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ffdea2 elementor-widget elementor-widget-text-editor\" data-id=\"0ffdea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Allons droit au but : l'ann\u00e9e 2024 a \u00e9t\u00e9 une v\u00e9ritable montagne russe pour les grandes marques. Alors que des g\u00e9ants comme P&amp;G ont vu leurs b\u00e9n\u00e9fices bondir de 30%, d'autres comme <a href=\"https:\/\/www.kimberly-clark.com\/en-us\">Kimberly-Clark<\/a> a d\u00fb faire face \u00e0 une baisse de ses ventes. Une chose est s\u00fbre :\u00a0<strong>Le secteur des couches s'appuie d\u00e9sormais sur une fabrication intelligente et des partenariats extr\u00eamement cibl\u00e9s.<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66fae51 e-flex e-con-boxed e-con e-parent\" data-id=\"66fae51\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f0e579 elementor-widget elementor-widget-text-editor\" data-id=\"8f0e579\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Les chiffres cl\u00e9s qui comptent<\/strong>:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d182ecb e-flex e-con-boxed e-con e-parent\" data-id=\"d182ecb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f35473e e-con-full e-flex e-con e-child\" data-id=\"f35473e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f6d35 elementor-widget elementor-widget-image\" data-id=\"c1f6d35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"669\" height=\"300\" src=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/PG-1.jpg\" class=\"attachment-large size-large wp-image-6070\" alt=\"P&amp;G\" srcset=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/PG-1.jpg 669w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/PG-1-300x135.jpg 300w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/PG-1-18x8.jpg 18w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/PG-1-600x269.jpg 600w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-565c5ee e-con-full e-flex e-con e-child\" data-id=\"565c5ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a84a77 elementor-widget elementor-widget-image\" data-id=\"9a84a77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"101\" src=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-1024x129.png\" class=\"attachment-large size-large wp-image-6063\" alt=\"Kimberly Clark\" srcset=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-1024x129.png 1024w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-300x38.png 300w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-768x97.png 768w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-1536x193.png 1536w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-2048x258.png 2048w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-18x2.png 18w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/Kimberly-Clark-600x76.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60347f8 e-con-full e-flex e-con e-child\" data-id=\"60347f8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fa3ad1 elementor-widget elementor-widget-image\" data-id=\"5fa3ad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"615\" height=\"300\" src=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/unicharm-1.jpg\" class=\"attachment-large size-large wp-image-6069\" alt=\"Unicharm\" srcset=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/unicharm-1.jpg 615w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/unicharm-1-300x146.jpg 300w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/unicharm-1-18x9.jpg 18w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/unicharm-1-600x293.jpg 600w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7cae369 e-con-full e-flex e-con e-child\" data-id=\"7cae369\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d91f805 elementor-widget elementor-widget-image\" data-id=\"d91f805\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"293\" src=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel.jpg\" class=\"attachment-large size-large wp-image-6072\" alt=\"Henkel\" srcset=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel.jpg 820w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel-300x110.jpg 300w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel-768x281.jpg 768w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel-18x7.jpg 18w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/henkel-600x220.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b869e2 e-con-full e-flex e-con e-child\" data-id=\"0b869e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6aa624b elementor-widget elementor-widget-image\" data-id=\"6aa624b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"609\" height=\"300\" src=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/kao.jpg\" class=\"attachment-large size-large wp-image-6066\" alt=\"Kao\" srcset=\"https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/kao.jpg 609w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/kao-300x148.jpg 300w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/kao-18x9.jpg 18w, https:\/\/newecocare.com\/wp-content\/uploads\/2025\/03\/kao-600x296.jpg 600w\" sizes=\"(max-width: 609px) 100vw, 609px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-02f6458 e-flex e-con-boxed e-con e-parent\" data-id=\"02f6458\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0087b07 e-con-full e-flex e-con e-child\" data-id=\"0087b07\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c8b338 elementor-widget elementor-widget-text-editor\" data-id=\"4c8b338\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"368\" data-end=\"456\"><strong data-start=\"368\" data-end=\"392\">Chiffre d'affaires net trimestriel :<\/strong> $21,882 milliards (en hausse par rapport aux $21,441 milliards de l'ann\u00e9e pr\u00e9c\u00e9dente, soit +2%)<\/p><p class=\"\" data-start=\"459\" data-end=\"538\"><strong data-start=\"459\" data-end=\"490\">R\u00e9sultat d'exploitation trimestriel :<\/strong> $5,741 milliards (contre $4,433 milliards, soit une hausse de 30%)<\/p><p class=\"\" data-start=\"541\" data-end=\"611\"><strong data-start=\"541\" data-end=\"566\">R\u00e9sultat net trimestriel :<\/strong> $4,63 milliards (contre $3,468 milliards, soit une hausse de 34%)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35e705c e-con-full e-flex e-con e-child\" data-id=\"35e705c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c787ea elementor-widget elementor-widget-text-editor\" data-id=\"0c787ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"636\" data-end=\"708\"><strong data-start=\"636\" data-end=\"653\">Chiffre d'affaires net du 4e trimestre :<\/strong> $4,928 milliard (contre $4,97 milliard l'ann\u00e9e derni\u00e8re)<\/p><p class=\"\" data-start=\"711\" data-end=\"783\"><strong data-start=\"711\" data-end=\"735\">R\u00e9sultat d'exploitation du 4e trimestre :<\/strong> $548 millions (contre $670 millions, soit une baisse de \u201318,2%)<\/p><p class=\"\" data-start=\"786\" data-end=\"852\"><strong data-start=\"786\" data-end=\"804\">B\u00e9n\u00e9fice net du 4e trimestre :<\/strong> $447 millions (contre $509 millions, soit une baisse de \u201312,2%)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af358a5 e-con-full e-flex e-con e-child\" data-id=\"af358a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dae1688 elementor-widget elementor-widget-text-editor\" data-id=\"dae1688\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"1331\" data-end=\"1399\"><strong data-start=\"1331\" data-end=\"1355\">Chiffre d'affaires net de l'exercice :<\/strong> 989,0 milliards de yens (\u2248$6,66 milliards, soit une hausse de 5%)<\/p><p class=\"\" data-start=\"1402\" data-end=\"1463\"><strong data-start=\"1402\" data-end=\"1433\">R\u00e9sultat d'exploitation de l'exercice :<\/strong> 138,5 milliards de yens (soit une hausse de 8,21 TP3T)<\/p><p class=\"\" data-start=\"1466\" data-end=\"1520\"><strong data-start=\"1466\" data-end=\"1491\">R\u00e9sultat net de l'exercice :<\/strong> 81,8 milliards de yens (soit une baisse de 4,91 TP3T)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-234d07c e-con-full e-flex e-con e-child\" data-id=\"234d07c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcdb5a8 elementor-widget elementor-widget-text-editor\" data-id=\"bcdb5a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"1537\" data-end=\"1607\"><strong data-start=\"1537\" data-end=\"1557\">Chiffre d'affaires annuel :<\/strong> 21,586 milliards d'euros (contre 21,514 milliards d'euros l'ann\u00e9e derni\u00e8re)<\/p><p class=\"\" data-start=\"1610\" data-end=\"1690\"><strong data-start=\"1610\" data-end=\"1648\">R\u00e9sultat d'exploitation (EBIT) sur l'ensemble de l'exercice :<\/strong> 2,831 milliards d'euros (contre 2,011 milliards d'euros)<\/p><p class=\"\" data-start=\"1693\" data-end=\"1760\"><strong data-start=\"1693\" data-end=\"1718\">R\u00e9sultat net de l'exercice :<\/strong> 2,007 milliards d'euros (contre 1,318 milliard d'euros)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40c0eaa e-con-full e-flex e-con e-child\" data-id=\"40c0eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb684ab elementor-widget elementor-widget-text-editor\" data-id=\"bb684ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"1110\" data-end=\"1184\"><strong data-start=\"1110\" data-end=\"1134\">Chiffre d'affaires net de l'exercice :<\/strong> 1 628,448 milliards de yens (\u2248$11,0 milliards, soit une hausse de 6,3%)<\/p><p class=\"\" data-start=\"1187\" data-end=\"1252\"><strong data-start=\"1187\" data-end=\"1218\">R\u00e9sultat d'exploitation de l'exercice :<\/strong> 146,644 milliards de yens (soit une hausse de 144,31 TP3T)<\/p><p class=\"\" data-start=\"1255\" data-end=\"1312\"><strong data-start=\"1255\" data-end=\"1280\">R\u00e9sultat net de l'exercice :<\/strong> 107,767 milliards de yens (soit une hausse de 145,71 TP3T)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49437de e-flex e-con-boxed e-con e-parent\" data-id=\"49437de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-378221b e-con-full e-flex e-con e-child\" data-id=\"378221b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e1feed elementor-widget elementor-widget-text-editor\" data-id=\"1e1feed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 style=\"text-align: right;\"><strong data-start=\"712\" data-end=\"731\">La grande le\u00e7on :<\/strong><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-429deec e-con-full e-flex e-con e-child\" data-id=\"429deec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e208529 elementor-widget elementor-widget-text-editor\" data-id=\"e208529\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Les meilleurs joueurs s'imposent en<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3842f06 e-con-full e-flex e-con e-child\" data-id=\"3842f06\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6bc8ac elementor-widget elementor-widget-text-editor\" data-id=\"c6bc8ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2705 Optimisation des cha\u00eenes d'approvisionnement (fini le gaspillage $$$)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f302791 e-con-full e-flex e-con e-child\" data-id=\"f302791\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b46dfaf elementor-widget elementor-widget-text-editor\" data-id=\"b46dfaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2705 Dominer des march\u00e9s de niche (et pas seulement \u201c vendre des couches \u201d)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1eda65a e-con-full e-flex e-con e-child\" data-id=\"1eda65a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65745dd elementor-widget elementor-widget-text-editor\" data-id=\"65745dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2705 Collaborer avec des usines qui\u00a0<strong>comprendre r\u00e9ellement les besoins mondiaux<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a1eb3e e-con-full e-flex e-con e-parent\" data-id=\"2a1eb3e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b10af0a elementor-widget elementor-widget-text-editor\" data-id=\"b10af0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong data-start=\"944\" data-end=\"972\">D\u00e9couvrez Xiamen New EcoCare !<\/strong><br data-start=\"972\" data-end=\"975\" \/>Alors que ces g\u00e9ants du secteur se disputent l\u2019espace dans les rayons, nous sommes les h\u00e9ros discrets qui se cachent derri\u00e8re plus de 500 marques de couches. Forts de plus de 20 ans d\u2019exp\u00e9rience dans la fabrication de couches \u2014 depuis <a href=\"https:\/\/newecocare.com\/fr\/categorie-de-produits\/soins-aux-bebes\/\">b\u00e9b\u00e9<\/a> \u00e0 <a href=\"https:\/\/newecocare.com\/fr\/categorie-de-produits\/soins-aux-adultes\/\">soins aux adultes<\/a>\u2014Nous sommes les experts en OEM\/ODM sur lesquels vous pouvez compter. Que vous pr\u00e9f\u00e9riez votre propre conception ou que vous ayez besoin de notre expertise, nous r\u00e9pondons \u00e0 vos attentes dans les deux cas, sans aucun compromis sur la qualit\u00e9. Nous respectons toutes les normes am\u00e9ricaines, europ\u00e9ennes et asiatiques et proposons des d\u00e9lais d\u2019ex\u00e9cution plus courts : une production en 45 jours ? C\u2019est fait.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2861f38 e-con-full e-flex e-con e-parent\" data-id=\"2861f38\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fcc2fe5 elementor-widget elementor-widget-video\" data-id=\"fcc2fe5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=NYEize2vgsQ&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35d3673 e-con-full e-flex e-con e-parent\" data-id=\"35d3673\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-649f07f elementor-widget elementor-widget-text-editor\" data-id=\"649f07f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong data-start=\"1408\" data-end=\"1433\">L'arme secr\u00e8te de 2025 :<\/strong><br data-start=\"1433\" data-end=\"1436\" \/>Alors que les grands acteurs se ruent sur les march\u00e9s \u00e9mergents, les marques avis\u00e9es se tournent vers les plus\u2026 <a href=\"https:\/\/newecocare.com\/fr\/a-propos-de-new-ecocare\/\">usine de couches fiable<\/a> pour garder une longueur d'avance. Si vous souhaitez surmonter des d\u00e9fis tels que la baisse des b\u00e9n\u00e9fices de Kimberly-Clark (18%), n'h\u00e9sitez pas \u00e0 nous contacter. Gr\u00e2ce \u00e0 notre expertise de pointe du march\u00e9 et \u00e0 notre approche professionnelle, nous sommes le co-fabricant et le partenaire de production id\u00e9al.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27be41c e-con-full e-flex e-con e-parent\" data-id=\"27be41c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a35fcb elementor-widget elementor-widget-text-editor\" data-id=\"2a35fcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"1770\" data-end=\"1790\"><strong data-start=\"1770\" data-end=\"1788\">Pourquoi nous choisir :<\/strong><\/p><ul data-start=\"1791\" data-end=\"2063\"><li class=\"\" data-start=\"1791\" data-end=\"1862\"><p class=\"\" data-start=\"1793\" data-end=\"1862\"><strong data-start=\"1793\" data-end=\"1827\">Plus de 20 ans d'expertise dans le domaine des couches :<\/strong> Des produits pour b\u00e9b\u00e9s aux soins pour adultes<\/p><\/li><li class=\"\" data-start=\"1863\" data-end=\"1925\"><p class=\"\" data-start=\"1865\" data-end=\"1925\"><strong data-start=\"1865\" data-end=\"1885\">Ma\u00eetrise des mod\u00e8les OEM\/ODM :<\/strong> Votre design ou le n\u00f4tre ? Nous excellons dans les deux domaines.<\/p><\/li><li class=\"\" data-start=\"1926\" data-end=\"1997\"><p class=\"\" data-start=\"1928\" data-end=\"1997\"><strong data-start=\"1928\" data-end=\"1959\">Aucun compromis sur la qualit\u00e9 :<\/strong> Respect de normes internationales rigoureuses<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fdda7f e-con-full e-flex e-con e-parent\" data-id=\"8fdda7f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31047f0 elementor-widget elementor-widget-text-editor\" data-id=\"31047f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"2065\" data-end=\"2400\">Si vous recherchez un fabricant de couches ou un partenaire de co-traitement en Chine, notre approche simple et directe, ainsi que notre engagement en faveur de la qualit\u00e9, garantissent que chaque couche que nous produisons r\u00e9pond aux normes les plus strictes. Notre \u00e9quipe d\u00e9di\u00e9e \u2014 qui couvre les domaines de la production, des affaires, de la R&amp;D et de la conception, ainsi que du contr\u00f4le qualit\u00e9 \u2014 est pr\u00eate \u00e0 contribuer \u00e0 la r\u00e9ussite de votre entreprise \u00e0 l'\u00e9chelle mondiale.<\/p><p class=\"\" data-start=\"2402\" data-end=\"2627\">Soit <a href=\"https:\/\/newecocare.com\/fr\/\">Xiamen New EcoCare<\/a> Devenez votre arme secr\u00e8te dans le monde tr\u00e8s concurrentiel des biens de consommation. Contactez-nous d\u00e8s aujourd'hui et d\u00e9couvrez comment nous pouvons vous aider \u00e0 atteindre vos objectifs commerciaux gr\u00e2ce \u00e0 des solutions de production de couches de haute qualit\u00e9 et rentables.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Let\u2019s cut to the chase \u2013 2024 was a rollercoaster for big brands. While giants like P&amp;G saw profits jump 30%, others like Kimberly-Clark struggled with sales drops. One thing\u2019s clear:\u00a0the diaper industry now runs on smart manufacturing and razor-focused partnerships. Key Numbers That Matter: Quarterly Net Sales: $21.882 billion (up from $21.441 billion year-over-year, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[59],"tags":[308,304,310,309,306],"class_list":["post-6056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-baby-diaper-supplier","tag-china-diaper-manufacturer","tag-diaper-odm-services","tag-diaper-quality-control","tag-oem-diaper-factory"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2024 Diaper Industry Trends | Trusted OEM Manufacturer China - Xiamen EcoCare<\/title>\n<meta name=\"description\" content=\"Discover how top diaper brands succeed in 2024. 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