Ultra-Thin vs Wood-Pulp Core Baby Diapers: What Custom Brands Should Choose

best newborn nappies

When launching or expanding a private label diaper brand, one of the most critical decisions for brand owners, wholesalers, and sourcing managers is choosing the right diaper core technology. The core isn’t just about absorbency—it defines overall diaper performance, thickness, breathability, and even how the diaper feels in-hand and on the baby. Two of the […]

2024 Consumer Giants Report: What It Means for Diaper Suppliers

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Let’s cut to the chase – 2024 was a rollercoaster for big brands. While giants like P&G saw profits jump 30%, others like Kimberly-Clark struggled with sales drops. One thing’s clear: the diaper industry now runs on smart manufacturing and razor-focused partnerships. Key Numbers That Matter: Quarterly Net Sales: $21.882 billion (up from $21.441 billion year-over-year, […]

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